Penn State wrestling star Carter Starocci seems to know his worth, making a bold claim about his NIL earnings recently.
These two Penn State football players were featured in a commercial for a major PA brand.
Cael Sanderson and Penn State wrestling dominate the sport, both on the mat and at the bank. But will the Nittany Lions' coffers ever run dry?
Sophomore linebacker Tony Rojas will look to become one of the faces of the defense for Penn State football this season. Recently, he became the face...
This week, star Nittany Lions Drew Allar and Nicholas Singleton became among the first Penn State football players to announce that they will be "in the...
On Tuesday, Penn State coach James Franklin discussed the "slippery slope" of modern college football and what concerns him most about the current direction of the...
Last week, Happy Valley United announced another brand new NIL partnership to benefit Penn State student-athletes.
Incoming Penn State transfer portal WR Julian Fleming recently appeared in a TV commercial with a new NIL partner.
This week, Happy Valley United announced a new NIL partnership to support Penn State athletics and student-athletes.
Penn State basketball took center stage in the NIL game this week.